|La Mer Ad in Woman & Home Magazine|
Samples from Crème de la Mer have been a hot topic of conversation over the recent years, initially one could only receive a sample upon purchase, and stock levels of samples have always been limited, or unavailable. Fortunately there's always the in-store array of products to try! Thank you La Mer - we've come a long way from the famous original quote;
"Only a select few will ever experience my Crème... it just takes too long to produce."
- Dr. Max Huber
The other September issue making headlines is Woman & Home, where Crème de la Mer not only has a double page ad on page 2, also a full page ad on page 101, covering the La Mer story, The Miracle Broth, and The Transformation. Both these ads invite to join La Mer for a customized, luxury moisturizer consultation, and receive a complimentary moisturizer! Fantastic!
I have only ever once seen an official advertisement online for Crème de la Mer, which linked directly to lamer.com, and only ever in one TV series, Will & Grace, has Crème de la Mer been know for "product placement".
|La Mer in Will & Grace with Karen|
|La Mer in Will & Grace|
The advert is in theme with the current La Mer campaign (I call it the Kelp Theme), showing the fabulous 4 La Mer moisturizers on it's kelp origin, with the headline (what's that?): "Beyond Miraculous".
This Kelp Theme is also reflected throughout the La Mer stores;
The Miraculous Four;
I'm anxiously awaiting all the new and exciting advertisements that La Mer will tease and please us with in the future!